The Maritas + Cross Collab
Jeans has a footprint. We recognize and embrace the
fact that it all starts in design. In this collaboration we
are taking advantage of the technology and beauty of
the fabrics from our friends at Maritas. We just added
what we do best, indigomania and transparency...
Life Cycle Assessment
What is measured is addressed. It’s really as simple as
that. Whenever one decides to measure the impact, an
actionplan to counter the findings is at hand.
Understanding the footprint of the jeans is so much
easier when you have the facts. One starts playing
with the different parameters to see how it effects
the footprint and based on that, new methods and
new investments can be made.
In all honesty, the denim business used to be pretty
dirty in terms of the amount of resources used. Today
it’s different and visualising the Life Cycle of jeans is
one of our key tasks in Cross Textiles. Not only for us,
actually, but also for You and for Your Customers so
that we can all make informed decisions.
May we repeat ourselves? What is measured is
addressed. Come join the transparent world of LCA!